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The Castro Theater opened in 1910 at 485 Castro St, which is now the home of Cliff’s Variety. (Cliff’s Variety was then on the southeast corner of 18th and Castro, where the big Bank of America is now.)

San Francisco Call, Volume 109, Number 17, 17 December 1910

LEADING EVENTS OF THE WEEK AMONG THE IMPROVEMENT CLUBS The riot of carnival spirit continues to grow In the Mission district. Each evening finds the streets crowded with merrymakers. […] EUREKA VALLEY CLUB The Eureka Valley improvement dub association has about completed arrangements for tlie dedication of the new Castro theater, which will be opened under the auspices of -the .club Wednesday - evening. . This theater is one of tfie most commodious and artistic of its kind in. the -city.

The Call records a few engagements, mostly with serialized movies, a few traveling shows that put their ads in the papers, and a series of political speeches and rallies around the 1919 SF mayoral election, where James “Sunny Jim” Rolph gave some campaign speeches.

In 1921 the Nasser brothers begin a new building designed by Timothy Pfleuger.

alt text San Francisco Call, Volume 109, Number 134, 11 June 1921